Knack FAQ

Here’s what you need to know, in Q&A format. Don’t see your question here? Send us an email! You can always reach us at

Basic questions and usage

How do you pronounce “Knack”?

The K is silent, so it’s pronounced “nack”. Rhymes with “snack pack”.

How can I get help?

Email us at and someone will be there to help!

How much does it cost to play the games and see my results?

The games are free to download and play. And it’s free to see your results and share them.

What are knacks, superknacks, and ultraknacks?

Knacks are your traits and abilities, e.g., dedication, spatial reasoning, or social intelligence. Superknacks are your potential to do well in a given career, such as architecture. You may not yet have all the necessary training, but you are a good fit for that kind of work. Ultraknacks are customized for a specific employer, and reflect your potential to do well in a specific role at that company. Ultraknacks are like superknacks, but can also incorporate other things such as company culture, leadership potential, and so on.

OK, so I found out what my knacks are…what can I do with that?

You can share them, discover more about yourself, or connect with an employer or other opportunity.

Are there really Knack Kninjas?

We can neither confirm nor deny this possibility. We can say that we have an awesome team at Knack, working behind the scenes, with freaky-good skills.

Do I control my own data?

Yes. We love to connect people to opportunities, and it’s important to us that you always feel in control of your data. For other people to see your knacks, you have to do something. For example, you have to enter a job code or opportunity code to share your knacks with a company that posted a specific job.

What devices are required to play Knack’s games?

Visit our compatible devices page for the latest information.

Are there devices that do not work well with Knack games?

Recent smart phones should work well. If yours does not seem to be working correctly, let us know at

How much space will the apps take up on my device? Approximately:

How do I become a Kninja?

Um, pardon me? Who said anything about Kninjas?

Does Knack work across different languages?

Sí. Oui. Yes! Our games are available in the following languages: English, Chinese (Mandarin), German, Spanish, Vietnamese, Arabic, Hindi, Russian, Dutch, French, and Tagalog

How does the technology work?

How does Knack work?

Like Plato said, “You can discover more about a person in an hour of play than in a year of conversation." (Maybe he didn’t say it.) Our games let people express their knacks through a great many specific actions with a complex, real-time, immersive experience. Through extensive research and development, Knack’s data-scientists have mapped the nuances of game-play to performance on standard psychological measures.

How is it even possible to determine if I have a knack for Intellectual curiosity (or whatever) based on the way I play a game?

It may seem remarkable that we can measure curiosity—and it is remarkable. But it is also grounded in rigorous psychometrics and data science: We measure traits from the nuances of behavior as people play Knack's games. How does someone engage with a structured environment that also allows considerable exploration? Our team of scientists has built and validated a proprietary predictive model that maps specific behaviors within the game to intellectual curiosity as a trait. To build the model, we asked a diverse group of people who have never played the game to do so, and also to complete a variety of standard laboratory tasks that assess curiosity in various ways, including openness to experience, risk taking, creative insight, and creative achievement.

Would Knack results be in favor of certain types of people, e.g. younger generation and/or people who play games often?

By design, the games are not biased. In fact, our results exceed the adverse impact standards established by in U. S. law (the EEOC regulations), which are among the strictest such standards in the world. We actively test for and prevent bias from creeping into the results.

What ages is Knack appropriate for?

We recommend Knack for people age 18 years and older, and we have validated the technology for this age range. Our models are probably fairly accurate for people age 16 years and older, but we have not tested this specifically. There are important developmental changes during adolescence, for example in risk taking and complex planning. The games are playable by people age 15 and younger but we cannot vouch for the accuracy of the knacks.

I played Dashi Dash a second time, but my knacks didn’t change at all. Why not?

Knack only uses the data from the first time you play a game when providing knacks. These data are the most accurate and the most useful.

Why did my knacks change after I played a different game?

We use as much information as possible to provide the most accurate results. When you play a different game, it gives more information. Sometimes knacks will change, sometimes they won’t.

What do the star ratings in KnackUp mean?

More stars means a higher score for that particular trait. Note that a “high score” is not always “good” for every job or other opportunity. Sometimes a low score is best, and sometimes an intermediate score is best. It depends on the particular opportunity.

Why do I only have 5 knacks when my friend got 9?

Not everyone receives the same knacks, or even the same number of knacks. It depends entirely on how people play the games.

Why I can’t recognize myself in my results?

See accuracy (next).

How accurate are Knack results?

Knack is pretty good but not perfect. Most Knack models are comfortably above the highest accuracy threshold for usefulness set by the U.S. Department of Labor. Even so, we are always working on improving accuracy.

If a person plays Knack games multiple times, would she or he get a better result?

Not in a meaningful way—and it could give a worse result. Because the games are complex, it would be very difficult for someone to figure out how to manipulate their game play in order to influence their scores. It is hard or impossible to increase a specific score, without making others worse. The “best result” always means the best fit or match, and that always comes from the first time someone plays. We train our algorithms using such data, and so the models will be the most accurate when people play for the first time. Importantly, Knack is not about “high scores”, but about finding the best match between people and opportunities—for which the best score is from the first time someone plays.

I downloaded Knack on my device, and I tap on play but nothing happens. What should I do?

There may have been a network problem. Please check that your device is connected to a strong, stable network with Internet access, and then try again. If needed, you may also try uninstalling and reinstalling the app, as issues can occur during installation. Lastly, restarting your device can work wonders!

I finished a game, but I have not received knacks. What should I do?

When this occurs, it is usually because the game information was not transferred to Knack. Please make sure you have a good internet connection, open the game app, log in again, and play one level. If you still don’t receive knacks, contact

Connecting with an opportunity

Where do I enter the code I was given by a potential employer?

Here's a guide to adding the code using our KnackUp app. When you log into any of the game apps, you will be prompted to add a code.

I was prompted in the app for a job code. How do I get one?

Codes are provided by organizations that invite people to play Knack's games, e.g. as one part of a job recruitment process.

I don’t have a job code. What if I just want to play the games?

If you don't have a code, you can tap “skip this step” to proceed and play the game.

I completed 2 of the games for a company’s selection process. Are my results are automatically provided to the company?

No, not automatically. You must enter the company’s code for the specific position you are interested in. If you have entered the code, then yes, your results are provided to the company, and you don't have to do anything further. This gives you control over your own data: You have to do something for other people to be able to see your data.

Can I buy a vowel?

Vowels cost $250, but it is free to spin.

Knackalytics admin questions and pay-as-you-go

I recently completed the knack games. I am interested in learning any differences there may be between purchasing knack for business and the version I completed.

The games are exactly the same, and the results are calculated the same way. For individual usage, results are presented as star ratings. For business usage, the results are presented in terms of percentile scores.

How should I interpret the percentile scores—percentiles of what?

A percentile score is effectively the relative rank in our worldwide reference population of over 25,000 people from 110 different countries. Example: a percentile score of 70 means that 70% of the reference population had a lower score on that knack. (Note that a lower score can sometimes be better for a particular opportunity.)

How do the star ratings translate into the percentile scores Knackalytics admin see?

More stars always means a higher percentile score. We do not publish an exact mapping because we fine-tune it periodically.

What’s Knack’s pricing model?

There are two models: pay-as-you-go (self service), and unlimited access (typically for enterprises & schools). Contact us for more detailed information:

As a company, do we pay for each person that we invite to play the games? Or do we pay per campaign that we create?

For pay-as-you-go customers, you pay only for the data you obtain on individuals. You would pay for each piece of data per person—knacks are $1, and superknacks $2.99 per person. You do not pay for a campaign itself; you pay only the people who join your campaign and you choose to pay to unlock their data.

Can candidate profiles be exported or printed?

Yes. We support data export and printing through Knackalytics.

Why did one of my candidate’s scores change by more than 10 points?

They must have played another game. Each of our games is different and will reveal different aspects of an individual. So the more games a person plays the more information we have on them and the better our measurements become. Each of our games measures an overlapping set of knacks—for example, Diligence and Problem Solving (two of the components of the Public Relations superknack your opportunity uses) are measured by all three games. And users will receive slightly different scores on those knacks for each game based on the way they play the different games, and their final Diligence and Problem Solving scores reflect information from all the games they've played.

Users have complained that they receive "expired job posting" error message when entering my opportunity code—how do I fix this?

You need to change the “Posting End Date” on the posting page in Knackalytics.

Do organizations ever look deliberately for moderate or low scores to make sure they avoid certain behaviors?

Yes, we can do this too. Typically when we have done this, we have built custom ultraknacks that take into account a target or ideal score so that the resulting percentile can still be interpreted as “higher is better”. For example, we built an "Innovative Thinking" ultraknack for a customer. This customer didn’t want people at either end of the spectrum - extreme risk-takers or those who are very risk-averse. We included Risk Taking in the formula, and set the target score (or “ideal score”) on risk taking to 50. We also included in that formula our Consensus Building knack with a target of 0. They wanted people who felt naturally inclined to go against the mainstream and have an ease regarding disagreeing with others, and that describes the low end of our Consensus Building spectrum well. So the ultraknack scores that result from this formula are higher if someone is lower on Consensus Building and closer to a score of 50 on Risk Taking.

How is the composite score I see in Knackalytics computed?

The composite scores are weighted averages of all knacks chosen for a campaign. More weight is given to ultraknacks and superknacks because those are the most job-specific knacks.

How can I incorporate a low or moderate score?

The way we provide Knackalytics composite scores, an aggregate score over all data selected for a job, does include an assumption of higher is better. If you want to use data with different target scores (i.e., other than 100), then we should either discuss building an ultraknack for you or ways to utilize Knackalytics to meet your needs. Ultraknacks have other advantages as well, including the ability to add explicit filters in the formula.

If we want an individual to be in more than one campaign, how do we do that?

Just ask that person to enter multiple codes. From their perspective, it is just like applying for multiple jobs, except that all they need to do is provide a code. It’s easy to.

Enterprise support and unlimited licenses

Can Knack be integrated with Application Track System (ATS) or an internal employee tracking system?

We will soon provide API support for integrating Knack data with enterprise software systems.

How does Knack compare to other assessments for predicting success?

Knack is first and foremost a platform, not simply an assessment tool. The Human Graph enables effectively unlimited scale and reach for individuals, companies, governments, and non-profit organizations. There are a great many dimensions on which to compare various tools, including: accuracy, ease of use, empowerment of individuals, world-wide availability, and so on. Knack competes on overall excellence and quality.

Can I create Knack accounts for my students or employees?

Typically, users sign up for an account themselves. Sign up is quick with Facebook or with an email address. Users can log in without first confirming their address for up to four hours after they first sign up (after 4 hours we will require they click the link to confirm their email address before logging in).

Could we put this application on a desktop? Or what methods or options do we have for distributing this to our employees or future candidates?

Knack games are for mobile devices, including phones and tablets; there are no desktop versions. The games are free for people to download from the app stores (Apple, Android).